OffersHub is a Performance marketing and ad-tracking solution helping you to keep a real-time track over your data and allows networks to manage their advertisers, affiliates, offers etc.
Tracking protocol & Advertiser URL
The tracking protocol tells the ad server how to handle tracking a user’s click and conversion.
By default it would be Server Postback (S2S), however you can change the protocol as per your need from the options provided in the drop down.
The Advertiser Url will be the landing page url where the traffic is directed to.
You can add the parameters requested by your Affiliate from the macro list, which you can find in “Show Macros”.
Deep-linking is only for CPS type offers. For example, amazon want to give a 5% commission on each sale that affiliate makes. In order to make sales, affiliates may want to send user in to some product page directly instead of amazon home page. in that case deep linking helps to redirect user directly into that page.